This story rings true to me.
I never actually used weed man, only inquiring. It took me years to get me off their call list. Talk about acting like the weed they proport to eliminate!
We’ve seen this type of negative option billing from the cable companies. If it didn’t work, they wouldn’t do it.
Putting up with even a 50% irate rate would be worth it.
Even this negative news piece will work in their favor, since market awareness is 90% of the battle. Most people forget about the 10% of negativity.
Overall, a good lesson in marketing.